People all around the world know and love Coca-Cola, however, it still faces strong competition among regional beverage brands all vying for top-of-mind status. Coca-Cola wanted a brand activation and vending site that would engage and excite consumers in Asia. We delivered by creating a larger-than-life Coca-Cola Bottle Bar Vending Machine. Placed on a busy boulevard, the Bottle Bar could be seen from blocks away and gave people a place to gather and relax while enjoying an ice cold Coca-Cola. The activation resulted in Coca-Cola’s top-selling vending machine location worldwide.

HIGHLIGHTS
  • 30 DAYS TO PRODUCE
  • 500,000 IMPRESSIONS
  • ON TIME AND ON BUDGET
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Highlights

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  • Introducing the Digital Mannequin